Interactive Approach Feature

Accordion Block

Having this section directly “below the fold” helps to immediately establish trust, credibility, and expertise, as well as shows what sets The Learning Loop apart.

We’ve designed it as a native Squarespace carousel to encourage site users to be intentionally interactive with the Approach section, rather than having it as a section that is scanned and scrolled by.

Design Strategy:

• Establish professional credibility & qualifications, without feeling inaccessible: site should lead visitors to where they need to be, with information given as it is useful.

• Intentional interactive elements to give site visitors the feeling of a collaborative approach, while guiding them through the site in the most effective way.

• Fun, colorful and playful design, without visual clutter or childish elements. Decorative elements and design features should all feel welcoming to parents looking for support for their child’s education, as well as encouraging to adult learners who may be seeking similar resources–while they are not the target demographic, they should not feel out of place when visiting The Learning Loop website.

• Strategic use of native Squarespace features to make updates to existing sections easy for The Learning Loop team after hand-off.