Universal Filter Services Menu

Universal Filter Plugin + Custom CSS

With such a wide variety of offerings we decided to use the Universal Filter Plugin to install a menu where site visitors can choose to narrow down the service info available to them based demographic served or service desired.

This helped to provide an interactive way for site visitors to get to know what was available to them, a method of showcasing The Learning Loop’s expertise & robust support options without excessive visual clutter or overwhelm.

Design Strategy:

• Establish professional credibility & qualifications, without feeling inaccessible: site should lead visitors to where they need to be, with information given as it is useful.

• Intentional interactive elements to give site visitors the feeling of a collaborative approach, while guiding them through the site in the most effective way.

• Fun, colorful and playful design, without visual clutter or childish elements. Decorative elements and design features should all feel welcoming to parents looking for support for their child’s education, as well as encouraging to adult learners who may be seeking similar resources–while they are not the target demographic, they should not feel out of place when visiting The Learning Loop website.

• Strategic use of native Squarespace features to make updates to existing sections easy for The Learning Loop team after hand-off.